Arnaud De Bruyn is Professor of marketing at ESSEC Business School near Paris, France. He has taught data-driven marketing and marketing analytics with Enginius at the undergraduate and graduate levels, as well as in executive education (including Executive MBA), and has won several teaching awards. He has written several popular case studies in the domains of customer lifetime value, pricing, predictive modeling, and segmentation, among others.
Gary L. Lilien is Distinguished Research Professor of Management Science at the Smeal College of Business at Penn State. He is also cofounder and Research Director Emeritus of Penn State’s Institute for the Study of Business Markets (ISBM). His research interests include B2B marketing, marketing analytics, market segmentation, new product modeling, marketing mix issues for business products, bargaining and negotiations, modeling the B2B buying process, the implementation of marketing science and innovation diffusion modeling.
Arvind Rangaswamy is University Distinguished Professor of Marketing at The Smeal College of Business at Penn State. Since 1983 he has been actively engaged in researching, developing, and implementing analytical methods and models to improve the efficiency and effectiveness of marketing using information technologies.
Mike is the Founder of Centre Tech Services Inc., a former Division Manager of customer support systems at AT&T (where he supervised up to 250 programmers), and has an MBA from Rutgers University.
Dan is the magician behind the Enginius website, and probably one of the best PHP programmers we know. He is located in Bucharest, Romania.
Every time you say “Wow, you guys responded fast,” You should probably thank Steve for that… He is an avid traveler, and has an MBA from Penn State University.
Akshay has a Master of Science from ESSEC Business School, and graduated from the Accenture Chair for Strategic Business Analytics. He is a very proficient programmer with a special love for R. He is located in India.
The computer genius and AWS guru behind our cloud infrastructure, he is in charge of server security and scalability. This playboy is located in Greece.
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